Google_Chrome

Chrome

Chrome is the web browser that is officially offered by Google Inc. A web browser essentially is a web application that is used for connecting to the world wide web. What happens in the process is that when the user requests a webpage from any particular website, the web browser fetches the required content from the webserver and then displayed the fetched content on the user’s internet-enabled device. Google chrome must not be confused with Google search engine, as the search engine lists down various links for the searched keywords using the page ranking algorithm, but Chrome as in this case fetches the exact content from the webserver which the user had requested.

Chrome’s source code is also taken from the free and open-source software from the Chromium project. Chrome was first launched in 2008 and today it is available in almost 47 languages. The CEO of Google and the parent company Alphabet is Sundar Pichai.

About Chrome’s services

Chrome offers a plethora of services which makes it one of the best browsers to date and these features answers why Chrome has the highest market share among all other Web browsers offered by other companies. We will try to list down some of the major features and services of Chrome that helps in providing the best experience to the User.

Address Bar

The address bar that Chrome has to offer is unparalleled. The address bar of Chrome is not an ordinary address bar that will just fetch the search results. It has some of the in-built services which make it stand apart. For instance, if you just type ‘Weather in New Delhi’, you don’t have to search it to get the results, just beneath the address tab you will get the result. You can also perform simple calculations over the address tab and for those simple calculations, you don’t have to go to the calculator. Coming to another distinguishing feature of Google translate that is built with the address bar itself. Currency conversion can also be done in the address bar itself. That is why we mentioned, it is not just any ordinary address bar, it is a very powerful tool in itself.

Sync across Google account on all devices

When you click on the profile or the display pic available at the top right side of the Chrome browser, you can see the option to turn on the sync. If you have turned on the sync, then you can easily access all the saved bookmarks, passwords, or payments info securely across various devices. So you don’t have to worry if your saved bookmarks will be available or not if you saved them upon your Laptop, but have forgotten to carry the laptop, in your phone or tablet too you could easily access the saved data, doesn’t it make Chrome handy to use?

Well organised Tabs 

Tabs are meant to better organize your work and help in multi-tasking. The best part of the Tabs in Google Chrome is that you can group similar tabs related to work and for another different work, you can group those tabs in a different group. This feature of Tabs comes in very handy when you are working on multiple things and you don’t want the tabs to get intermixed and create confusion, so this categorization of tabs in multiple groups sorts out this issue and will surely enhance productivity.

Personalized Services

Google chrome tries its best to offer you articles that are well-curated and with the advanced and state of the art technologies like Artificial Intelligence, Machine Learning, Deep Learning, it offers you the content which might suit you the best and if not, you always have the option to discard it and suggest Google that it was not helpful. Google Chrome will always consider your feedback and try to improve the search results.

Google Extensions

It is one of the best services which Chrome offers, It has a lot of extensions which Google provides officially like Google translate, Google art and culture, Save to Google Drive, Google Keep and because of the popularity of Google and the flexibility that it affords to Developers, there are a lot of useful third-party extensions which provide a range of functionalities and services which can make your life very easy, at least the digital life for sure. 

About Branch Location

Chrome comes under the parent company of Alphabet and works under Google Inc, so various branches of Google handle the operation of Chrome from across the world. But yes, the headquarters of Google in California State remains at the helm and presently works under the leadership of current CEO Sundar Pichai. 

Why it is popular

Simple to use

The clean, neat and simplistic design is what separates Chrome from other browsers. The handling of Ad and the uncluttered nature of the screen is a smooth experience for the eyes. It leaves the least stress in organising the screen, the tabs and various windows. Also, the simple and integrated way in which Chrome saves and sync the data is the most crucial part of Chrome Browser.

Speed

Opera tried its best to beat Chrome in this aspect and with better optimization, but in the long run, Chrome again gained the upper hand and especially with the Webpages having a lot of Graphics and videos, Chrome does the Job best and loads the pages better than most of the browsers.

Security Features

The regular update and patched which Chrome schedules make Chrome one of the most secure browsers with one of the best encryption techniques. Although there are some growing concerns over privacy-related issues, Chrome has stood up to the criticism and has addressed them effectively. This particular nature and way of working of Google as an organization, in which the generic culture has evolved of accepting the mistakes and moving on and correcting them, has really made Google stand out in the Technology matter and has given it the market share and very well deserved indeed.

Independent 

We are telling Chrome is independent in the sense that it is not platform dependent. For example, the Edge browser offered by Microsoft is limited to the Windows Operating system primarily. On whereas, other hand Chrome is available across platforms ranging from Android to MacOS to Windows operating system. This flexibility in approach and availability has set Chrome apart in the market.

Large library of Add-ons

We have discussed this advantage of Google Chrome above in features too, but again a plethora of add-ons and various extensions which Chrome offers is way ahead of its competitors and the developer-friendly ecosystem that Chrome provides is also the best that gives the Developers the flexibility and that in turn boosts the overall performance of Chrome in terms of productivity.

Task Manager of Google Chrome

Try pressing the Shift+Esc combination and you can see the task manager of Chrome which is also one of the major advantages which Chrome has to offer apart from other Browsers. Just as you can end the processes and applications which you want through Task manager manually, Chrome also gives you this flexibility in case you are observing some lags or the performance is not up to standards or suppose your tabs have hung and is not performing then you can use the combination of Shift and Esc to open the window of Task manager for the Chrome browser specifically and can control the behaviour of Tabs and other aspects in that.

Apart from above discussed features and reasons that have made Chrome popular over the years there exists a plethora of other reasons like Simple and super clean user interface, incognito mode, smooth sync across the devices and many similar features. And since Chrome was launched, it has never looked back and as they say, the monster only grows big, but this monster has made life super easy for its users and has grown for good only. Ans we will wait to see what new features and services Chrome brings in the future and will we get surprised.

As a Digital Marketing Expert, We share our digital experiences.
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